Sid Fuchs Speaks at NVTC Event – Talks Networking, Relationship Building and Personal Brand
October 4, 2012 Sid Fuchs, President and CEO of MacAulay-Brown, Inc. and author of Get Off The Bench: Unleashing the Power of Strategic Networking, spoke to the Northern Virginia Technology Council (NVTC) on how to build and maintain a robust and meaningful network of professional relationships. The event was organized by the NVTC Business Development, Marketing and Sales division.
Sponsored by Northrop Grumman Corporation (Platinum) and Netlink Resource Group (Silver) and held at the Sprint Building in Reston, Virginia, a crowd of over 50 professionals braved the early morning hours to unlock the secrets of relationship building.
Fuchs drew upon personal experiences and “inflection points” in his career that leapfrogged him to becoming a four-time CEO, two-time political appointee and published author. One example is when he was asked to chair the DC Heart Association Annual Ball as a young executive; another example was becoming a member of The Tower Club Tysons Corner.
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as a CEO of 2,000 employees, much like he has 2,000 customers, a board of advisors, as well as his (more obvious) public sector customers. Fuchs encouraged participants to self-reflect, noting that you can’t help someone until you understand yourself, including your strengths and weaknesses. Once you achieve that, you will be able to lead, in any position, from a more transformational viewpoint, not just a transactional stance.
Acknowledging that “networking” can sometimes be viewed as a negative term, Fuchs divulged into what aspiring networkers (introverted and extroverted alike) can do form trusted relationships. The first step is to not be specific about networking –because you never know when that reference is going to work out. You must always be conscious of your personal brand-that includes who you work for with and for, and engage with others outside the office environment. Not all “networking events” involve hundreds of people in cocktails…with a large city like DC there are many options for the introverted networker.